Whitepaper
Whitepaper

Whitepaper: Make WhatsApp Part of Your Centralized Business Communication

WhatsApp is one of the communication channels that checks all of these boxes and is becoming an important messaging platform for many businesses. With over two-billion users worldwide, you can reach a large part of your audience by adding WhatsApp to your communication strategy.

Shifting Expectations

In just a few short years, businesses have needed to develop new capabilities for supporting more digitalization and hybrid working. One of the tools that has shown itself to become more widely adopted and used by businesses for communicating with customer is WhatsApp. One of the developments with adopting new tools is the need to avoid inefficiencies, security issues, and other challenges. Especially when the need arises to streamline WhatsApp communication into Microsoft Teams and business workflows. In this whitepaper, we outline how integrating WhatsApp with Microsoft Teams can centralize business communications, enhance customer interactions, and optimize operational processes.

Key Take Aways

Centralize Communications with Microsoft Teams

The document emphasizes the importance of using Microsoft Teams as the sole communication platform within your organization to avoid IT complexities and enhance security and compliance.

Integrate WhatsApp for Streamlined Business Communication

It advocates for integrating WhatsApp into Microsoft Teams to facilitate seamless communication channels that are accessible to all users, enhancing the adoption of WhatsApp as a professional business communication tool.

Utilize Integrated CRM/ERP Systems for a 360-degree Customer View

By integrating customer relationship management (CRM) and enterprise resource planning (ERP) systems with Microsoft Teams, businesses can maintain a single source of truth for customer data, which enhances customer service and satisfaction.

Automate and Optimize Business Processes

The document recommends automating repetitive tasks and optimizing business processes using the platform’s workflow engine and APIs. This approach aims to improve efficiency and allow for more strategic use of staff time and resources.

About ROGER365.io

ROGER365.io is a Microsoft-certified Teams Contact Center solution. It’s a Teams-native app that allows organizations to handle omnichannel contact with customers using their Teams client. All communications, including web chats, WhatsApp, voice calls, SMS (and more), are held within the secure and compliant Teams framework. You can serve customers to the highest standard with ROGER365.io, by customizing the customer contact experience. Organizations of every kind can gain new levels of efficiency by creating workflows, automations, and seamless integrations with all your business resources and enterprise software, such as CRMs or ERPs.

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By using the 'no-code/low-code' method, you can integrate automation into your business workflows to save time and make it easier for customers to do business with you.
Fabien van 't Woudt
Business Development Manager - ROGER365.io